Vybz Kartel and his legal representative, Isat Buchanan, have made headlines by aligning with the Opposition People’s National Party (PNP), led by Mark Golding. Joining them in this declaration of support are Maroon chief Richard Currie and the ever-controversial LA Lewis, adding significant weight to a growing movement within the entertainment and political arena. Their public endorsement follows similar gestures from music legends Buju Banton and Beenie Man, who have been vocal about their alignment with the PNP.
Sunday’s PNP conference at the National Arena in Kingston turned into a major spectacle when Kartel, Buchanan, and Currie took to the stage. Speaking to broadcaster Anthony Miller, Kartel noted the importance of standing with the people, saying, “Yuh know we just come fi represent fi our people dem politically and you know the vibes is nice.” When quizzed about what drives his political engagement, Kartel referenced the frustrations shared by many Jamaicans, adding, “What bothers me and disturbs me is the same sentiments the people dem here share; that’s why I am here, Mr. Golding will make it clear.”
One of the more exciting moments of the conference was LA Lewis’s bold pledge of J$2 million to the PNP’s campaign, a move that further amplifies his colourful personality in Jamaica’s socio-political landscape. Known for his larger-than-life persona, LA Lewis took the stage in his signature all-white and gold attire, reminding the audience of his commitment to change, stating, “This is just the start of what we can do when we come together.”
This wave of endorsements from cultural figures signals a growing intersection between music, culture, and politics in Jamaica, echoing Buju Banton’s sentiment from his own controversial endorsement last year. Banton, who faced significant backlash, reminded critics that as a citizen, he has every right to participate in the political process. “What matters is that we as Jamaicans have the freedom to choose, and no one can tell us how we should think or vote,” Banton shared in a previous interview.
The entrance of these influential voices not only adds momentum to the PNP’s campaign but also underscores the ongoing transformation of political discourse in Jamaica. With general elections on the horizon, these endorsements may prove crucial in shaping the outcome.