The long-awaited moment has arrived as Jamaican dancehall sensation Skillibeng, South African superstar Tyla, and American rapper Gunna reunite for the highly anticipated official video release of their hit single ‘Jump.‘ The track’s lyric video, which has already amassed over 8.3 million views on YouTube in just a month, has only heightened the excitement, with the newly released official video amassing a commendable 511,000+ views within mere hours.
Released Monday, May 20, “Jump” is a standout track from Tyla’s self-titled debut album. The song blends Afrobeats, Dancehall, and Hip-Hop, celebrating the irresistible allure and power of a woman’s physique. Tyla’s confident lyrics and melodic delivery are complemented by Skillibeng’s surprise verse, after being initially confined to the intro and outro, and Gunna’s smooth, stylish contributions.
The Nabil-directed visual captures the vibrant energy of Johannesburg, showcasing Tyla vibing with her crew in the streets, relaxing on a balcony, and sharing palpable chemistry with a fashionably dressed Gunna. Skillibeng’s scenes are interspersed throughout, adding a dynamic layer to the colourful narrative. The collaboration, evidence of the trio’s global appeal, has already seen significant success, a few weeks ago debuting at No. 6 on the Billboard US Afrobeats Songs Chart and No. 14 on the Billboard Hot R&B Songs.
Tyla’s debut album has made an impressive impact, securing the 24th position on the Billboard 200 chart with 24,000 album-equivalent units sold in its first week. This achievement marks the second-highest first-week album sales for an African artist, only surpassed by Burna Boy’s “Love, Damini.” In an Apple Music interview, Tyla expressed her desire to showcase her confidence and authenticity through “Jump,” a track poised to become a global party anthem. As her album continues to make waves, Tyla’s journey from emerging artist to Grammy-winning singer-songwriter remains a source of inspiration and excitement.
