Reggae firebrand Bugle is riding high in 2025 with a string of achievements that further cement his status as one of the genre’s most consistent voices. Earlier this year, he earned a nod for Best Album – Reggae at the 42nd International Reggae and World Music Awards (IRAWMAs) and is currently nominated in four major categories—including Song of the Year and Album of the Year—at the upcoming Caribbean Music Awards 2025 slated for August at Kings Theatre in Brooklyn, New York. Adding to his stellar run is a return to the Reggae Sumfest stage this July, a performance fans are eagerly anticipating after almost 10 years. But it’s his latest single, Pull Up, that’s making the most noise globally, particularly in Africa.
A dynamic collaboration with renowned disc-jock-turned-artiste Bishop Escobar, Pull Up has quickly become a favourite across the Jamaican party circuit and is now creating ripples as far as South Africa, Malawi, Kenya and Zimbabwe, where partygoers have embraced the track at multiple high-energy social gatherings, evidenced by various video snippets making the rounds via social media. Produced by Kevon Blue Sky of Blue Sky Productions, the track has earned over 50,000 TikTok views, 10,000 Spotify streams and thousands of YouTube views in less than two weeks, with increasing engagement and DJ support across local and international markets.
Speaking exclusively to Prism Marketing Consultants, producer Kevon Blue Sky noted, “I am very pleased with the response the song has been getting. Things are looking very positive, and we’ll be making an even more aggressive promotional push heading into the summer.”
With momentum surging both at home and abroad, Pull Up could be the breakout summer anthem Bugle has been building toward—evidence that authentic reggae, when fused with modern dancehall energy and cross-continental appeal, remains a force to be reckoned with.
