Demarco, the versatile Jamaican entertainer, has struck a chord with the TikTok community with his latest release, ‘White Sugar Look Like Salt‘. Produced in collaboration with Cashflow Records and True Gift Entertainment, the single has seen a remarkable surge in streams since its debut two weeks ago. On Thursday evening, May 2, the track achieved a notable milestone, surpassing one million streams on the platform, with its popularity continuing to soar.
Filled with gratitude, Demarco said, “It’s a great feeling to witness such a positive reception to the record. Considering the relatively modest promotional efforts invested in the project thus far, I’m genuinely surprised. Nonetheless, the feedback has been overwhelmingly positive.”
‘White Sugar Look Like Salt‘ stands out as the ‘Bun Up‘ Boss’s first single to cross the one million threshold this year, indicating a promising start for the accomplished music producer and businessman. Buoyed by the enthusiastic response, Demarco disclosed that plans are afoot for an official music video, slated for production shortly, accompanied by a comprehensive promotional campaign to bolster the project’s visibility.
“My team and I are gearing up to shoot the official video and intensify our promotional efforts,” Demarco told Prism Marketing Consultants. “Our aim is to captivate audiences both visually and sonically, ensuring the song’s widespread recognition.”
This milestone arrives amidst the recent setback of Demarco’s scheduled concert in Israel. Originally slated for May 16 in Haifa, Israel’s third-largest city, the event was postponed due to escalating tensions in the Middle East. The decision, influenced by heightened travel risks and safety concerns amid the ongoing conflict between Israel and its Palestinian neighbours, underscores the paramount importance of prioritizing public safety.
Despite the temporary setback, Demarco remains resolute in his musical endeavours, with upcoming engagements in French Guiana and other territories on the horizon.
@demarcodadon MEMBER SEH WHITE SUGAR LOOK LIKE SALT ?!! (WHEN IT FI DROP?) @cashflowxtreme #sugarnsalt #bunupgang????? #demarcodadon #foryou #jamaicatiktok?? #fyp ♬ original sound – Demarco
