Fresh off his media blitz in Jamaica, where he made a triumphant return to the local dancehall scene after a four-year hiatus caused by the pandemic and his relocation to the U.S., Dancehall star Demarco is now embarking on a new campaign to amplify his presence.
However, just days after announcing his intentions, the multi-hyphenated entertainer and music producer found himself embroiled in controversy after a U.S.-based aspiring talent accused him of copying his song “Jancrow.”
In response to the allegations, Demarco dismissed the argument, underscoring that he has no time for such distractions and will not entertain individuals seeking attention. Instead, he encouraged them to focus on putting in the necessary work to achieve success, as those who came before had done.
“I have no time for controversy; just put in the work and let time do the rest,” Demarco said in a statement to Prism Marketing Consultants.
Setting the controversy aside, the talented entertainer premiered the official music video for his trending single, “Jancrow,” on Saturday. Produced by ZJ Liquid on the Pied Piper Riddim, the song has been receiving significant airplay and is considered a strong contender for the coveted title of “Song of the Summer.” The visually captivating piece was directed by burgeoning filmmaker Dark Moon, with distribution courtesy of Marvment.
In the weeks ahead, Demarco is also expected to release another visual for “Mix Parts,” produced by Romeich Entertainment on the Bup Bup Riddim.