The first round of voting for the 2025 GRAMMY Awards officially opened today, Friday, October 4, marking the beginning of a crucial phase in the selection of music’s most prestigious honours. Recording Academy CEO Harvey Mason Jr. has once again called on GRAMMY voters to approach their roles with care, integrity, and a deep understanding of the responsibility they carry. “Your votes highlight individual achievements, shape trends, and fuel creative innovation within the global music industry,” Mason emphasized, reminding voters that their decisions will shape the cultural legacy of music for years to come. First-round voting, which closes on October 15, will determine the nominees for all 94 categories, with official nominations set to be announced on Friday, November 8, 2024.
However, as the 2025 GRAMMY process begins, concerns remain about the declining visibility of Jamaican music on the global stage. Last October, the 66th GRAMMY Awards selection process revealed a troubling trend for the island’s most iconic genre. The “Best Reggae Album” category, which has long served as a showcase of Jamaican music’s influence, saw a noticeable decline in submissions. Only 65 albums were entered, down from 67 the previous year, and a stark contrast to the 125 submissions received just two years prior. This decline raises questions about reggae and dancehall’s competitiveness in an increasingly globalized music industry.
Despite this downward trend, Jamaican music still managed to shine at the 66th GRAMMYs, with Julian Marley and Alex Antaeus taking home the “Best Reggae Album” award for their project, Colors of Royal. However, the diminished number of entries continues to be a concern, with some industry insiders pointing to challenges in maintaining reggae’s relevance amid growing competition from other global genres. As the first round of voting gets underway for the 2025 GRAMMYs, it will be critical for voters to consider how their choices can help reinvigorate reggae’s presence on the international stage, ensuring that the genre remains a vital and competitive force in the music world.