Reggae singer Bugle is enjoying a positive surge as his single “Thank You Lord,” featuring the legendary Buju Banton and Damian ‘Jr Gong’ Marley, has surpassed one million views on YouTube. This milestone comes just weeks after the release of his fifth studio album, Apex, which dropped on August 23. The song’s official video, shot in the breathtaking landscapes of Ghana by FilmbyMango, has received widespread praise for its poignant storytelling and compelling visuals, even in the absence of the featured icons. Bugle’s choice to focus on the song’s spiritual message rather than star power has resonated with audiences, proving that meaningful artistry often transcends celebrity imagery.
“The feedback has been incredible,” Bugle noted. “This project is all about uplifting messages, and I’m glad it’s connecting with people worldwide.”
Apex has already garnered impressive chart placements, debuting at No. 2 on the iTunes U.K. Reggae Albums Chart and No. 11 in the U.S., cementing Bugle’s status as one of the genre’s most authentic voices. The 16-track set is a rich tapestry of collaborations, including Barrington Levy, Capleton, Damian Marley, Buju Banton, and Maxi Priest, while also showcasing Bugle’s trademark exploration of themes such as love, faith, and social consciousness. “This album is about life, the highs and the lows, and finding ways to be grateful no matter what,” Bugle said in describing the inspiration behind Apex.
Adding to the album’s momentum, Apex is one of 75 albums submitted for consideration in the ‘Best Reggae Album‘ category at the upcoming 67th Grammy Awards, with nominations set to be announced on Friday, November 8. The project’s production team features an impressive roster, including names like Mr G, Delly Rankx, Izzy Beats, and Willy Chin, whose creative input has helped shape a diverse yet cohesive soundscape. With its early chart success and growing critical acclaim, Apex is positioning itself as a strong contender in the highly competitive Grammy race. Fans and critics alike are eagerly awaiting to see if Bugle’s deeply introspective and powerfully resonant work will earn a nod from the Recording Academy.